Barnsley to play a crucial role in driving tourism to the region

Councils from across our section of Yorkshire and working together to ensure the economic growth of the area, and Barnsley are playing a major role in that mission.

South Yorkshire Mayoral Combined Authority (SYMCA) has welcomed the creation of the South Yorkshire Local Visitor Economy Partnership (LVEP), a collaboration between SYMCA, Barnsley Council, Sheffield City Council, Doncaster City Council, and Rotherham Council to work together on shared priorities and targets to grow the local visitor economy.

Developed and administered by Visit England, the LVEP programme is one of the key recommendations in the Government's response to the independent de Bois Review of Destination Management Organisations in England.

South Yorkshire’s Mayor, Oliver Coppard, said: “Here in South Yorkshire we couldn’t be more proud of our world class music, landscapes, festivals and sport. We celebrate art, music and literature like nowhere else."

The LVEP programme, which will be led by Sheffield City Council, will create a national portfolio of strategic and high-performing partnerships working in collaboration locally, regionally and nationally on shared priorities and targets to support and grow the visitor economy.

Councillor Sir Steve Houghton CBE, Leader of Barnsley Council, said: "With our varied independents, great places for food and drink, and places to stay, Barnsley is the place to make memories. We’ve got so much to offer. Culture and heritage are in our roots.